Affiliate marketing is surely an excellent way to generate income online but it’s highly competitive too. To be able to be successful in Affiliate marketing, you have to know the marketplace needs, discover ways to promote products, what works and what doesn’t. These are a few tricks on becoming successful in affiliate marketing that I have learned over time
1. Only Pick a Number of Good Products
The initial mistake plenty of affiliate marketers make is they register with a lot of different affiliate programs and make an effort to promote everything. Pursuing affiliate marketing down this path may become very overwhelming and you won’t manage to promote any product properly. All you need to be able to succeed is a number of good products to promote. Make an effort to understand the market needs and try to find products that align correctly with the main topic of your site.
2. Use Several Traffic Sources to Promote Products
Most affiliate marketers set up the ads only on the sites. There’s nothing wrong with this method but understand that there are lots of other traffic sources that you could tap into and promote these products simultaneously. The more targeted traffic you are able to send to the sales page the more your chances are of earning money.
Google Adwords may be used to drive targeted traffic to a sales page. You just make an ad in your Adwords account then use your affiliate link in the target page URL of the ad. Obviously, you will need to continuously measure the conversions and see if the campaign cost is less than the campaign profit to be able to keep carefully the campaign running but I believe you obtain the idea.
3. Test, Measure and Track Your Affiliate Campaign
It’s a good idea to make use of different product promotion strategies to help you find out what’s working and what is not. Try to complete split testing and measure the performance of every campaign then take actions accordingly. Changing a couple of things here and there can boost your profit dramatically. Be sure to place the banner ads on different aspects of your site’s pages. Some positions can make the ads more noticeable than others.
Most affiliate programs will provide you with basic stats that you might need but there’s nothing stopping you from making use of your own conversion tracking software too. There are lots of conversions tracking software on the market that you can use to track your affiliate campaign
4. Research the Demand of the Product
If you try to sell an item that’s in low demand then chances are that you will be not going to have many sales regardless of how hard you try. So it’s recommended to invest a little bit of time researching and discovering in case a product that you will be thinking about promoting is really a product that your audience needs. If your website gets decent traffic then you can certainly conduct an online survey and easily get input from your own visitors.
5. Stay Current with New Methods and Techniques
Affiliate marketing is really a very competitive field and people are usually discovering new techniques. Try to keep current with your new techniques and market trends otherwise, you will fall behind.
6. Choose the Right Merchant
Once you promote a product you also promote the individual or the organization who is behind the product so try to select wisely. That you don’t want your visitors to go and buy a product following your advice then keep coming back unhappy. Do you consider that this visitor will come back to your site and take your advice again? Most likely no; this may hurt your credibility in the long run. Usually, websites/company that gives good customer support can have better customer care so attempt to stick with promoting their products.
7. Use Helpful Tools
If you are serious about affiliate marketing then try to find tools that will help you be more efficient. There are many helpful tools out there. If you are using a WordPress powered site then consider getting a plugin similar to the Affiliate Link Manager.
Don’t just hope and pray that visitors will buy; set up everything correctly and make it happen! If you think that visitors will click on your affiliate links and buy just because you placed dozens of affiliate links on your website then you are wrong! You need to have a structured plan in place. Affiliate marketing is a business so you will have a much better chance of succeeding if you treat it like one.
I am sure I haven’t covered everything so please feel free to share your tips in the comment area below.